> ## Documentation Index
> Fetch the complete documentation index at: https://docs.reelevant.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Website Events

> Retrieve user behavior data from your website tracking

<img src="https://mintcdn.com/reelevant/amH2YHA9709Bju3v/images/workflows/node-website-events.png?fit=max&auto=format&n=amH2YHA9709Bju3v&q=85&s=44abe6f99aadf81ba983b992905944de" alt="Website Events node configuration panel showing datasource selection and filters" width="1024" height="768" data-path="images/workflows/node-website-events.png" />

## Overview

The Website Events node retrieves user behavior data from your website tracking — pages visited, products viewed, purchases made, and more.

**Configuration:**

* **User identifier** — The field used to identify users, with client ID as fallback.
* **Events** — Select which website events to include (page views, product views, purchases, etc.).
* **Exclude events** — Optionally exclude specific events.
* **Period** — The timeframe to look back for events.

## Common Use Cases

* **Retargeting** — Show products the user has viewed but not purchased.
* **Cross-selling** — Recommend complementary products based on purchase history.
* **Behavioral segmentation** — Use conditions to create different experiences based on browsing patterns.

## Best Practices

* Choose an appropriate lookback period — too short may miss relevant data, too long may include outdated behavior.
* Use the exclude events option to filter out irrelevant events and keep the data focused.
* Combine with [condition nodes](/product-guide/workflows/logic-nodes/conditions) to create segments based on event counts or recency.
