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What Reelevant Is

Reelevant is a content-first personalisation engine that renders individualised Content at the moment of user interaction — not at send time. A single Content definition produces millions of unique variants based on real-time customer data, Workflow logic, and live Datasource state. The platform handles the full pipeline: data ingestion, real-time decisioning, Content rendering, delivery, event capture, and incrementality measurement.

Core Components

Section Contents

Architecture & Lifecycle

System architecture, data flow, and request lifecycle with sequence diagram.

Data Ingestion

DataHub source types, ingestion modes, and Datasource categories.

Data Access & Export

BigQuery views, analytics API, and feeding your own data platform.

Integration Channels

Email, web, mobile, and JSON API integration patterns.

Authentication & SSO

Platform access control, SSO configuration, and API authentication.

Security & Compliance

SOC 2, GDPR, encryption, vendors, audit logging, and security contact.

Releases & Backward Compatibility

Release policy, 30-day notice for major releases, and compatibility guarantees.

Status & Monitoring

Real-time platform status, SLA monitoring, and incident communication.