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Conditions node configuration panel showing rule builder with field, operator, and value selectors

Overview

Condition nodes evaluate rules to decide which branch a user takes. They are the most common way to create personalized paths in a workflow.

How It Works

  • A condition node has two output branches — one for users who match the conditions and one for users who do not.
  • You define a set of rules that must be satisfied for a user to follow the matching branch.
  • Rules can reference data from upstream Data Nodes, context variables, or URL parameters.
  • Rules are combined with either AND (all must match) or OR (any must match) logic.
  • If no condition is met, the user follows the non-matching branch.

Configuration

  1. Click on a condition node to open its configuration drawer.
  2. Define conditions for each branch — each condition consists of a field, operator, and value.
  3. The default branch catches all users who don’t match any condition.
You can use condition nodes to create audience segments — for example, routing VIP customers to a premium content branch while showing a generic offer to everyone else.

Operators

Conditions support various operators depending on the field type:
  • Text — equals, not equals, contains, not contains, is empty, is not empty
  • Numbers — equals, not equals, greater than, less than, less than or equal, greater than or equal
  • Dates — equals, not equals, before, after, is empty, is not empty, in future range, in past range
  • Booleans — equals
  • Arrays — contains, not contains

Best Practices

  • Keep each condition node focused on a single decision point.
  • Use descriptive names for branches so the workflow is self-documenting.
  • Place the most specific conditions first — they are evaluated in order.
  • Always verify that the default branch provides a meaningful fallback experience.