Overview
The Geolocation node resolves the user’s geographic location (city, country, coordinates) based on their IP address or other signals. This node doesn’t require manual configuration — it automatically provides location data that can be used by downstream nodes.Output Data
The Geolocation node provides:- City — The user’s city name.
- Country — The user’s country.
- Coordinates — Latitude and longitude for precise location-based logic.
Common Use Cases
- Store locator — Combine with a Location Datasource to find stores near the user.
- Weather-based personalization — Pair with a Weather node to show weather-appropriate content.
- Regional content — Use conditions to show different content based on the user’s country or city.
Best Practices
- Geolocation accuracy depends on the user’s network. IP-based geolocation is typically accurate to the city level.
- For email channels, the location reflects where the email is opened, not where the user lives.
- Consider adding fallback branches for cases where geolocation data is unavailable.