Skip to main content
Analytics dashboard page with filter bar and metric cards

Overview

The Dashboards page provides pre-built visualizations for your campaign data. Each dashboard focuses on a specific aspect of performance and can be filtered by workflow, campaign, branch category, and date range.

Dashboard Filters

All dashboards share a common filter bar at the top:
FilterDescription
WorkflowsSelect one or more workflows to filter data. Search by workflow name.
CampaignsFilter by campaign.
CategoryFilter by branch category.
Analysis periodSelect the date range for the data.
Comparison periodOptionally enable a comparison period with a custom start date.
Click Explore data to open the Data Exploration page with the current filters pre-applied.

Available Dashboards

Performance

Impressions, clicks, CTR, and content generation metrics.

Audience & Interactions

Unique visitors, openers, clickers, and engagement rates.

Individualization

Personalization lift — individualized vs. default content metrics.

Conversions

Conversion tracking, revenue, and attribution metrics.

Uplift

Incremental value from personalization — click, conversion, and revenue uplift.

Usage

Subscription consumption — openings, quota, and usage by team.